Black Friday sales off to strong start, discounts aren’t

Black Friday sales off to strong start, discounts aren’t

Black Friday sales off to strong start, discounts aren’t

While pre-Black Friday sales started earlier this year, "We are not seeing a dramatic downturn in prices", said Taylor Schreiner, director of Adobe Digital Insights. Cheddar's Hope King was at the Newport Centre mall in Jersey City, N.J., providing updates on the battle for dominance between retailers' online and offline strategies. Online sales on Thanksgiving Day were up 28 percent at $3.7 billion.

Separate data suggested a continuing trend for Black Friday bargain hunting to be done online rather than on the High Street.

Offline, about 164 million shoppers are expected to hit brick-and-mortar stores on the year's busiest shopping day. Ms Lambkin said this shift is going in favour of online at a rate of 20% a year "and it's not going to change any time soon".

Target said early Friday morning that more shoppers shopped using the Target app, ordering more than double compared to previous year.

At the same mall, Rhonda Ross and Cyndi Jenkins booked a hotel room for Thursday night to maximize their shopping experience.

Many expressed delight at the Black Friday deals at The Woodlands Mall.

According to Black Friday Global, about 71 percent of Canadians will take part in Black Friday this year.

Every year, Walmart makes certain tweaks to its Black Friday game plan, in an attempt to better deal with the crowds that mob its stores on the shopping day that first took off in the United States, and is increasingly being taken up in South Africa.

J Crew Black Friday
J. Crew's website crashed on Black Friday

Besides deals, retailers have also been introducing new technology to make it easier to shop inside their stores.

The 96-acre mall was instantly filled up when it opened up its doors at 5 a.m.

"Retailers are pulling out all the stops to get shoppers earlier with online deals and using online to push shoppers in the store", said Marshal Cohen, chief industry adviser at the NPD Group, a market research group. "I think retailers have evolved in that as well, some retailers have sales on for a couple days ahead of time and what you see on a day like today is sales with a whole bunch of door crashers and so people who want to be out shopping, absolutely come for those door crashers and then we see a real influx of traffic around noon and usually from 5 - 6 well", said Milne.

Unsurprisingly, the revamp hasn't fully solved the Black Friday chaos.

"I have three boys and a husband that love Legos, so we're here", one shopper said.

Happy Black Friday! Long lines and good deals have become tradition after eating Thanksgiving dinner.

Two men at an Alabama mall got into a fight, and one of the men opened fire, shooting the other man and a 12-year-old bystander, both of whom were taken to the hospital with injuries.

"It's really not that insane this morning", said Clif Norwine, as he looked out over the Galleria Dallas mall from an upstairs balcony.

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